Why ADA Compliance is so Important?
“ADA” is an acronym for the Americans with Disabilities Act, which requires businesses and website owners to make accommodations for people with disabilities in all their web content. That means that all web content should be accessible to the blind, deaf, and those who must navigate by voice, screen readers or other assistive technologies.
This law has been in force for over a decade but has been fairly dormant until 2018 when a supreme court judgment was passed on a website owner for non-compliance. This caused a sudden surge in businesses and website owners being sued for noncompliance with ADA.
And since then;
- Over 1,500 legal cases related to non-accessibility compliance issues were filled in New York in 2018.
- More than 10,000 websites sued nationwide in 2019 for their website not being ADA compliant. This number is expected to hit 100k by 2021.
- Most businesses/website owners sued for non-compliance pay between $20k – $200k as out of court settlement. A recent settlement was $6m.
Unfortunately, unlike GDPR, The ADA law requires no notice before a lawsuit is led against a company for non-compliance.
Is your website at https://impactgreatness.com compliant and accessible?
Instant Authority Marketing is a leading digital agency that helps businesses and website owners save thousands of dollars from imminent lawsuits by helping them become more ADA compliant. At Instant Authority Marketing, we are fully aware that this new development with the “ADA” act is now the new moneymaker for many law firms. To this end, we help and educate businesses and website owners like you about ADA, it’s guidelines and provisions.
Web Accessibility Analysis And Compliance Review Report For https://impactgreatness.com
This is a comprehensive ADA Compliance review report of your website: https://impactgreatness.com. Please go through the document and read the recommendations on how to resolve the detected compliance breaches as soon as possible. At the moment, your website is currently not compliant with ADA regulations, thus you could face non-compliance charges at any time!
Please treat this as an urgent issue!

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<a href="#" data-value=".term-9" title="View all items filed under Health Wealth">Health Wealth</a>
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<a href="#" data-value=".term-1" title="View all items filed under Personal Finance">Personal Finance</a>
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This element has insufficient contrast at this conformance level. Expected a contrast ratio of at least 4.5:1, but text in this element has a contrast ratio of 4.48:1. Recommendation: change text colour to #767676.
Recommendations
In view of the non-compliance breaches found on your website: https://impactgreatness.com, we hereby recommend you take immediate action towards resolving them as soon as possible.
Benefits of having an ADA compliant/Accessible Website:
- Avoid lawsuits (Over 10k websites have been sued this year alone for not being ADA compliant… and this figure will skyrocket in 2020.
- Rank higher on search engines. (Google loves accessible websites)
- Tapped into the $650 billion per year untapped disability market.
- And many more.
Let us guide you through the process and boost the accessibility of your website.